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- <text>
- <title>
- (64 Elect) Barry Goldwater:The Man on the Bandwagon
- </title>
- <history>
- TIME--The Weekly Newsmagazine--1964 Election
- </history>
- <article>
- <source>Time Magazine</source>
- <hdr>
- June 12, 1964
- REPUBLICANS
- The Man on the Bandwagon
- </hdr>
- <body>
- <p> In the Royal Suite of Los Angeles' venerable Ambassador
- Hotel, a man clad only in dark-rimmed glasses and a long white
- nightshirt with red polka dots sat watching television. On the
- screen, Richard Dix was battling his way against great odds
- through a 1941 horse opera called The Round-Up. After many a
- cliffhanging episode, the Good Guys vanquished the Bad Guys,
- and the Grand Old West once again was made fit for Decent Folks.
- </p>
- <p> Barry Morris Goldwater, 55, was relaxing, almost oblivious
- of the fact that on that same afternoon last week, more than
- 2,000,000 California Republicans were making a decision that
- would weigh heavily on his personal future as well as that of
- his party and perhaps his country. "I don't worry about it,"
- said Goldwater. "We take what comes. We've done the best we
- can."
- </p>
- <p> The best was good enough. When the votes were finally
- counted in California's Republican presidential primary,
- Goldwater had defeated New York's Nelson Rockefeller by a dime-
- thin 59,000 votes--1,089,133 (51.3%) to 1,030,180 (48.7%). And
- with his California victory Goldwater came within handshaking
- distance of the G.O.P.'s 1964 presidential nomination.
- </p>
- <p> The Pollsters. In his effort to achieve that nomination,
- Goldwater has become the central figure in as classic an
- American folktale as any horse opera. To his admirers he is the
- very epitome of the Good Guy, fighting to make the U.S. fit for
- Decent Folks. To his critics he is the personification of the
- Bad Guy, shooting first and answering questions afterward. In
- traveling the California trail, he faced not only a direct
- shoot-it-out with Rocky, but passed through close-call ambushes
- from the pollsters and the press, which raised about him an aura
- of defeat.
- </p>
- <p> Rarely have the pollsters shown to worse effect. Take the
- case of Lou Harris, who, after missing by a total of 13 points
- in his prediction that Henry Cabot Lodge would beat Rockefeller
- in Oregon's May 15 primary, announced that Rocky led Goldwater
- by 57% to 43% in California. Then Harris began having anguished
- second thoughts. Twenty-four hours before last week's primary,
- he said that Rocky might get 55% or more. But on the morning of
- the election, he was less bullish about Rocky, declared,
- "Goldwater has seized the momentum in the last 24 hours.
- Dramatic changes now are taking place in California."
- </p>
- <p> One factor that misled the pollsters throughout was the
- large number of voters who insisted that they were "undecided."
- Former Congressman Pat Hillings, long a Nixon lieutenant and
- now a Goldwater leader in California, later explained: "The big
- undecided vote was not undecided. The undecideds were mostly
- Goldwater-oriented, but they didn't want to admit it to the
- pollsters. The opposition succeeded in tying the tin can of
- extremism to Goldwater's tail, and so a vote for Goldwater was
- in danger of being considered a vote for extremism. And what
- respectable Republican businessman wants to be an
- extremist--much less admit it openly?
- </p>
- <p> "We in the Goldwater camp felt this. We had trouble
- getting businessmen to allow their names to be used in ads. They
- wouldn't come out openly for Goldwater. Many of them wouldn't
- even contribute money because then their names would be on the
- record. If anyone asked them how they felt, they were undecided.
- But they voted for Goldwater."
- </p>
- <p> The Press. Part of this tendency to be counted in the
- polling booth rather than in the polls could be attributed to
- the attitude of the press. Most major California newspapers
- opposed Goldwater, including the staunchly Republican Los
- Angeles Times, which campaigned against him on Page One. Nearly
- all of the scores of reporters visiting California for the
- campaign thought that Rockefeller would win, wrote endlessly of
- the elan in his camp and of the pall of gloom over the Goldwater
- forces. Some of this stemmed from the personal political
- predilections of the newsmen. But it was more than that--for,
- to the reporter who did nothing more than travel around with the
- candidates, the atmosphere was indeed deceptive.
- </p>
- <p> To these newsmen, Rockefeller's organization seemed a
- marvel of efficiency. Nothing was left to chance. At every stop
- on Rocky's itinerary, accommodations for the press were
- waiting: typewriters, pencils, paper, telegraph facilities,
- telephones, press releases. Transportation was there when it was
- needed. So were the hotel rooms. And so was Rockefeller himself,
- nearly always available to any reporter who wanted to talk to
- him. Wherever Rocky went, his smooth public relations firm of
- Spencer-Roberts saw to it that the crowds were there to greet
- him; in San Jose, for example, Spencer-Roberts rounded up more
- than 8,000 people who waited six hours just to shake the
- Governor's hand. Rocky himself seemed to enjoy every smiling,
- finger-crunching minute of it. He breathed confidence--for the
- simple reason that he really thought he was going to win.
- </p>
- <p> By contrast, Goldwater's contingent seemed a shambles. The
- campaign management, directed by onetime Senator William
- Knowland, was at best unsteady. The schedule underwent constant
- change. The candidate rarely indulged in more than the most
- perfunctory chitchat with reporters. Barry shrouded himself in
- an impenetrable diffidence, acting for all the world like a
- reluctant dragon slayer. In his public appearances he hardly
- ever exhibited that electric quality which, for example, helped
- him hold the 1960 Republican National Convention in thrall. He
- seemed to stay on the defensive, endlessly trying to answer
- enemies' charges that he wanted to sell TVA for a dollar, that
- he would take the U.S. out of the United Nations, that he would
- abolish social security, that he had an itchy finger on the
- nuclear trigger.
- </p>
- <p> Blow followed blow. With their own man not entered in
- California, Lodge forces threw their support to Rocky; it made
- minimal difference that Richard Nixon, William Scranton and
- George Romney later wired their assurances that they were
- having no part of a Stop Goldwater movement. Dwight Eisenhower
- came out with his "profile" of the ideal G.O.P. nominee; the
- hurt was hardly lessened when Ike later denied that he had meant
- it to be used against Barry. A Good Housekeeping writer said he
- had been told by Goldwater's wife Peggy that Barry had suffered
- nervous breakdowns, due to business pressures, twice in the late
- 1930s. Columnist Drew Pearson picked up the item and with his
- characteristic kind of punch, raised the question of whether
- Goldwater was mentally stable enough to be President.
- Goldwater's longtime physician denied that Barry had ever
- suffered any such breakdown. Goldwater himself simply pointed
- to his record as a World War II pilot and his present rank as
- a major general in the Air Force Reserve. But the doubt had been
- planted.
- </p>
- <p> All these troubles, and more, sent the Goldwater entourage
- into a deep slough of despondency. This was what the newsmen
- accompanying Goldwater saw, and this was what they reported in
- their predictions of defeat. Theirs was a limited vantage
- point. What they missed was the fact that while Rockefeller
- carried his organization around with him, Goldwater's, as
- masterminded by Los Angeles Attorney Bernard Brennan, was much
- larger, infinitely more zealous, and was hard at work in almost
- every precinct in the state.
- </p>
- <p> "Operation Q." That Goldwater organization was a
- phenomenon. It included a share of the cranks and zanies that
- Goldwater critics tend to think of as his only supporters. But
- these were in the minority. In fact, Barry's ranks were peopled
- by men and women, young and old, in all walks of life, who held
- common only one thing: an enormous and uncomplicated faith in
- Goldwater, and the willingness to work for him as few candidates
- have been worked for before.
- </p>
- <p> The Goldwater volunteers had been going virtually fulltime
- since March, when they launched "Operation Q," the effort to
- secure enough qualifying signatures to get Barry's name on the
- ballot. So determined were the workers that they greatly
- surpassed the necessary 14,000 signatures on their petitions,
- came up with more than 50,000 names before noon on the first
- day of their drive.
- </p>
- <p> From that time on, they labored fervidly in the precincts,
- rounding up new recruits. Near campaign's end, one of these was
- none other than Mrs. Hannah Nixon, Richard's mother. When
- Goldwater leaders discovered that she was hustling votes on
- their behalf, an aide suggested that she be invited to present
- Mrs. Barry Goldwater with flowers on, say, election eve before
- the TV cameras. But somehow, 3,000 miles away, Hannah's
- favorite son learned about the idea, and Mrs. Nixon headed for
- a vacation in New York.
- </p>
- <p> The Goldwater drive was concentrated in Southern
- California, particularly in Los Angeles County, where nearly 40%
- of the state's Republicans reside. Volunteers swarmed through
- the county two week before the election, asked more than 300,000
- G.O.P. voters how they felt about Barry. The response was
- immensely encouraging, but just to make sure the voters were
- leveling, the Goldwater workers phoned a number of them,
- identified themselves as Rockefeller people, and asked if "the
- Governor can count on your support in the primary." A good 90%
- held fast to Goldwater.
- </p>
- <p> In the final days, the volunteer organization was
- expanded. Official sheets of voters' names, supplied by the
- state, were programmed into computers, and sheets were made
- listing G.O.P. voters by street, the side of the street, and the
- house address. "Community Chairmen" handed out cardboard
- information kits, with detailed maps and names of known
- Goldwater voters circled in red. The volunteers made at least
- two complete door-to-door checks on election day to make sure
- that the voters had gone to the polls.
- </p>
- <p> The Payoff. As the returns poured in that night, it was
- immediately apparent that the massive Southern California drive
- had paid off. Rockefeller forces had hoped to hold Barry to a
- 100,000 vote margin in Southern California, then more than make
- up the deficit in the northern part of the state, especially the
- San Francisco Bay area. But Goldwater took Los Angeles County
- by 158,000 votes, adjacent Orange County by 49,000 and San Diego
- County by 16,000.
- </p>
- <p> Rocky could not overcome that lead, and just 22 minutes
- after the polls in Southern California closed, CBS-TV
- programmed its vote-analysis computer and declared Goldwater the
- winner with 53% of the vote. As of that time, the polling places
- were still open in California, and CBS suffered a few bad
- moments when the later returns began to arrive and showed Rocky
- closing the gap and even moving ahead. All the while, NBC,
- locked in hot competition with CBS, quite nervously stuck by its
- position that the race was close, and refused to name a winner.
- In the end it was NBC's less venturesome attitude that gave the
- viewer a better understanding of how close the race was.
- </p>
- <p> Goldwater's California win was impressive in light of the
- powerful opposition, but it was about as narrow as a win can
- be. To some observers it gave further proof that Barry is a poor
- vote getter. Indeed, his record in this year's previous
- primaries was unimpressive. He lost to Lodge's write-in
- candidacy in New Hampshire. He won Illinois, but his only
- on-the-ballot opponent, Maine's Margaret Chase Smith, got 26%
- of the vote. He won Indiana, but Harold Stassen, of all people,
- got 26%. He won Nebraska, but write-ins gave Nixon 31.4%. He all
- but withdrew from Oregon, leaving Rocky as the only active
- candidate in the field.
- </p>
- <p> Yet the fact remains that while others were getting the
- primary votes, Goldwater was getting the delegates in state
- after state. Why? One answer is that Goldwater's followers, just
- as in California, were willing to work. Another is that in
- nonpreliminary states, Barry had no opposition in the form of
- serious contenders for the nomination. Rockefeller, the only
- other major avowed candidate, based his whole campaign on the
- primaries, made little effort to win delegates at state
- conventions. That left Goldwater confronted only by favorite
- sons and state leaders who wished to go to San Francisco
- uncommitted. It was not much of a contest, and while others were
- making the headlines with their primary showings, Barry was
- simply moving closer to the nomination.
- </p>
- <p> Faced by Fact. Thus California's 86 delegates very nearly
- put Goldwater over the top, and his bandwagon was on the move.
- His national campaign manager, Phoenix Lawyer Denison Kitchel,
- predicted after the California victory that the wagon would soon
- be overflowing. Said New York Public Relations Executive F.
- Clifton White, another top Goldwater aide: "I can hear those
- adding machines clicking out there in the uncommitted states
- already. From here in, we just hit those state conventions and
- rack up the delegates." Noting that Ohio State G.O.P. Chairman
- Ray Bliss controls 56 delegates who are prepared to give their
- first ballot to Favorite Son Governor James Rhodes, another
- Goldwater staffer said: "If I were Bliss, I'd be adding all this
- up and thinking that I'd hate like hell to be the last one to
- come over to Goldwater."
- </p>
- <p> All of which leaves the Republican Party, the nation and
- the world faced with a probable G.O.P. nominee for President of
- the U.S. who is one of the most controversial politicians in
- recent history. The reaction to Goldwater's California victory
- in the foreign press was nearly hysterical. Said the London
- Times: "The sight of a major party endorsing and promoting a man
- so blatantly out of touch with reality, so wild in his foreign
- policy, so backward in his domestic ideas and so inconsistent
- in his thinking, would be a serious blow to American prestige
- abroad." West Germany's Frankfurter Rundschau called Barry "not
- only conservative, but what is more dangerous, a confused and
- weak man who hides his weakness and uncertainty with fiery
- speeches." Stockholm's Dagens Nyheter called California "a
- victory for stupidity and ignorance." The Glasgow Herald said
- that "Goldwater in the White House would be disastrous. His
- policies are not merely reactionary, they are (some of them)
- stupid to a degree that is incredible.
- </p>
- <p> What has Republican Goldwater done and said to arouse such
- feeling? First of all, he is basically too conservative for the
- taste of a great majority of important editorialists and
- commentators. Moreover, he has made some rash statements and
- taken some reckless stands, only to modify them later.
- Particularly when talking off the cuff, he is often
- distressingly imprecise, lending his generalizations to
- misinterpretation. In some cases, his statements have either
- been taken out of context or subjected to downright distortion.
- Just where does Barry Goldwater actually stand on the issues?
- Items:
- </p>
- <p>--NATIONAL SECURITY AND FOREIGN POLICY. Goldwater
- advocates a strong defense establishment, aligns himself with
- a foreign policy that matches the Eisenhower-Dulles view. "I
- think brinkmanship is a pretty good word." In his running fight
- with Defense Secretary McNamara, he does not question the
- reliability of U.S. missiles once they are in flight; what he
- does say is that it is not yet known whether silo doors and
- other such ground mechanisms could withstand attack from an
- enemy's nuclear weapons.
- </p>
- <p>--SOUTHEAST ASIA. "The first thing we've got to do is make
- the decision that we're going to win in Vietnam. The supplies
- of the Communist invaders have got to be cut off. This means
- threatening or actually interdicting the supply routes from Red
- China, Laos and Cambodia." Asked recently just how this might
- be done, he listed several possibilities, including the use of
- small nuclear weapons to "defoliate" the Vietnamese jungle and
- deprive Communist guerrillas of their cover. He did not say that
- he advocated such a step, although that was the impression that
- his listeners received, and the headlines made it appear a
- definite Goldwater proposal.
- </p>
- <p>--UNITED NATIONS. Asked in 1963 if he would like to see
- the U.S. get out of the U.N., he replied: "Having seen what the
- United Nations cannot do, I would have to suggest it." But in
- California he said, "I don't want to get out of the United
- Nations. I want to make it better."
- </p>
- <p>--FOREIGN AID. Goldwater favors the principle of military
- aid and technical assistance, but he would halt economic aid.
- </p>
- <p>--SOVIET UNION. "I have always favored withdrawing
- recognition from Russia. I never favored recognition from the
- start." In January he said that no President could take such a
- step without the advice and consent of the Senate. Since then,
- he has agreed that such consultation is not required by the
- Constitution, but says he would consult anyway. He now holds
- that that withdrawal of recognition should be used as a
- "bargaining device" to gain advantages from Russia. "Russia
- needs us far more than we need Russia. I would look on
- recognition as a tool to be used in negotiating for such things
- as free elections in other countries, for negotiating to get the
- troops and weapons out of Cuba." He still argues that diplomatic
- relations with the Soviets are of no value to the U.S. because
- "we don't know any more about Russia now than we did when we
- established diplomatic relations 30 years ago."
- </p>
- <p>--SOCIAL SECURITY. In New Hampshire, Goldwater was asked
- if he favored continuing or altering the social security
- system. Replied he: "I would like to suggest one change, that
- social security be voluntary." Almost everyone agrees that a
- voluntary social security system would be actuarially unsound,
- and Goldwater's remark was certainly a factor in his New
- Hampshire loss. But in California a fortnight ago, he said
- flatly that he does not advocate making the system voluntary,
- and insisted that "anyone who says I am against social security
- lies."
- </p>
- <p>--CIVIL RIGHTS. The civil rights bill is "like a three
- dollar bill--it's a phony." Goldwater opposes the public
- accommodations and FEPC sections of the pending civil rights
- bill, says that they are unconstitutional because they infringe
- on the rights of private property. He believes that "there are
- too many old laws which aren't even working. And there is this
- above all, the oldest law of all: you cannot pass a law that
- will make me like you or you like me. This is something that can
- only happen in our hearts. This is a problem of the mind, not
- a problem of the lawyer and the Senator. If we believe that our
- rights come to us from God, when the day comes that we act as
- if we believe it, all differences of the white and white and
- the black and black will be wiped off the face of this nation."
- </p>
- <p>--INCOME TAX. Though he once condemned the graduated
- income tax and suggested instead an across-the-board tax of,
- say, 10%, he has changed his stand somewhat. "I don't like the
- progressive features of the income tax," but "we cannot do away
- with progressive features entirely."
- </p>
- <p>--AID TO EDUCATION. He opposes the principle of aid to
- elementary and secondary public schools, but favors federal aid
- to colleges.
- </p>
- <p>--TVA. He no longer advocates selling the entire TVA to
- private business, but would sell the steam-generating plants
- and the fertilizer program that are associated with TVA.
- </p>
- <p>--JOHN BIRCH SOCIETY. He refuses to denounce it because
- "members of the Birch Society have a constitutional right to
- take the positions they choose, even though I might disagree
- with them."
- </p>
- <p> "They." In a post-California statement, Goldwater adapted
- a phrase that Rockefeller had been using about himself, claimed
- a victory for the "mainstream of Republican thinking." Certainly
- Barry's ideas flow somewhat to the right of the mainstream. Yet
- only after California were many leaders of moderate
- Republicanism, including the G.O.P.'s so-called "kingmakers,"
- finally convinced that their party was likely to nominate for
- President a man whose views do not represent theirs.
- </p>
- <p> Throughout much of the land, there is almost a mystique
- about Republican kingmakers, centered mostly in the Northeast
- and commonly referred to as "they." But so far in the present
- presidential contest, they have done no noticeable kingmaking.
- For one thing, they have had the strong feeling that neither
- John Kennedy nor Lyndon Johnson was likely to be defeated by
- any Republican. For another, they rather like Lyndon, especially
- his frugal fiscal positions. For still another, they have tended
- to underrate Goldwater's volunteer strength and to overrate the
- possibility that Barry would somehow beat himself.
- </p>
- <p> Perhaps most of all, they have been unable to coalesce
- behind a single available alternative candidate. Rockefeller,
- once by far the Republican front runner, probably sacrificed
- his chances with his remarriage (one school of thought insists
- that the birth of his son, Nelson Aldrich Jr., just three days
- before the California primary worked to his disadvantage,
- reminding voters of his recent marital situation). There has
- been little enthusiasm for Richard Nixon since he turned out to
- be a poor loser in the 1962 California gubernatorial race.
- Despite Cabot Lodge's strong showings in primaries and polls,
- he is unpopular with many Republicans who feel that he is, in
- unlikely combination, too aloof and patrician and liberal;
- indeed, the main effect of Lodge's New Hampshire primary victory
- this year probably was to divert and delay any concerted effort
- that anti-Goldwater Republicans might have mounted.
- </p>
- <p> "It's Very Late." By process of elimination, that leaves
- Pennsylvania's Governor William Scranton as the best remaining
- hope for anti-Goldwater Republicans. Until last week, Scranton
- was genuinely unwilling to make a move. For months he insisted
- that he did not want the nomination, would not seek it, and
- would only reluctantly accept a genuine draft. Despite
- Scranton's repeated statements, it was behind him that
- anti-Goldwater Republican leaders late last week tried to
- rally--and Scranton showed signs of acquiescence. On Saturday,
- Dwight Eisenhower asked Scranton to visit him in Gettysburg. Ike
- urged Scranton to begin taking a "positive" view about the
- Republican nomination, and Scranton indicated that he would do
- so. Almost immediately the word was passed by Ohio's Governor
- Rhodes, attending the National Conference of Governors in
- Cleveland, that Scranton was willing.
- </p>
- <p> But even if all the Republican leaders who oppose
- Goldwater were to gather around Scranton, would they be able to
- stop Barry's bandwagon? There is deep doubt that they could. "It
- would take a superhuman effort," says Maine's Fred Scribner,
- general counsel to the Republican National Committee. Says
- General Lucius Clay, an authentic Republican kingmaker: "It's
- late, very late."
- </p>
- <p> If such an attempt were to be made, it would, if
- successful, leave the Republican Party in a deeply divided
- state. Barry Goldwater himself would undoubtedly support
- Scranton or any other nominee; he has made party loyalty his
- gospel. But his dedicated followers have gone too far and worked
- too hard to accept eleventh-hour defeat. Thus, as the situation
- stood last week, the G.O.P.'s probable course was to accept
- Goldwater, rally behind him, and work to influence him toward
- mainstream positions.
- </p>
-
- </body>
- </article>
- </text>
-